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	<title>BurrusOnline.com - Gregory L. Burrus</title>
	<link>http://www.burrusonline.com</link>
	<description>Helping People Succeed Through the Use of IOVC Communications Technology</description>
	<pubDate>Tue, 04 Nov 2008 19:49:23 +0000</pubDate>
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		<copyright>&#xA9; admin</copyright>
		<itunes:author>admin</itunes:author>
		<itunes:summary>Just another WordPress weblog</itunes:summary>
		<itunes:explicit>No</itunes:explicit>
		<itunes:block>No</itunes:block>
		
		<item>
		<title>Upgrade A Website or Install a BLOGSite?</title>
		<link>http://www.burrusonline.com/2008/05/15/website-blogsite/</link>
		<comments>http://www.burrusonline.com/2008/05/15/website-blogsite/#comments</comments>
		<pubDate>Thu, 15 May 2008 19:33:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.burrusonline.com/2008/05/15/website-blogsite/</guid>
		<description><![CDATA[A question came to me about&#160;updating a user&#039;s&#160;website to build a&#160;one page squeeze page. The problem was the developer wanted more then what the original full blown website cost. (...)]]></description>
			<content:encoded><![CDATA[<p style=""><font face="Trebuchet MS" size="3">A question came to me about&nbsp;updating a user&#039;s&nbsp;website to build a&nbsp;one page squeeze page. The problem was the developer wanted more then what the original full blown website cost.<o:p></o:p></font></p>
<p style=""><font face="Trebuchet MS" size="3">My suggestion is don&#039;t do it. I say this because at a certain point, even for the newbie, it&#039;s like it never ends.&nbsp;&nbsp;Even being a web designer, I would not recommend updating the site as it seems to be very expensive to do and there are many other available options. You can have a standalone squeeze page built and or have a blog page built for a lot less then what some developers are charging for squeeze pages. <o:p></o:p></font></p>
<p class="MsoNormal" style=""><font face="Trebuchet MS" size="3">&nbsp;Options I recommend are: <o:p></o:p></font></p>
<p style="margin: 0pt 0pt 0.0001pt;"><font face="Trebuchet MS" size="3">1. An HTML   website &ndash; its one page -&nbsp;the person enters their name and email address   &ndash; they hit submit - the 2<sup>nd</sup> page&nbsp;appears, on this 2<sup>nd</sup>   page the can download or get your free offer. Find a low cost developer to do   it as a standalone page. <o:p></o:p></font></p>
<p class="MsoNormal" style=""><font face="Trebuchet MS" size="3">&nbsp;<o:p></o:p></font></p>
<p class="MsoNormal" style=""><font face="Trebuchet MS" size="3">2. A full basic blog &ndash; same capability as above - it is just that you only use 2 pages of the blog. You do not use the blogging capability unless you want to.&nbsp;This can or cannot be put on your same domain as you have today. <o:p></o:p></font></p>
<p class="MsoNormal" style=""><font face="Trebuchet MS" size="3">&nbsp;<o:p></o:p></font></p>
<p style=""><font face="Trebuchet MS" size="3">3. A Blogsite &ndash; a blog that becomes a website &ndash; same capability as above -&nbsp;is setup immediately as a one page squeeze page. Like above, You do not use the blogging capability unless you want to.&nbsp;This can or cannot be put on your same domain as you have today.&nbsp;<o:p></o:p></font></p>
<p style=""><font face="Trebuchet MS" size="3">However, a blog site is has ton of marketing capability built in to the blog already. You can turn on additional capabilities when you want to.<o:p></o:p></font></p>
<p class="MsoNormal" style=""><font face="Trebuchet MS" size="3">&nbsp;The key here is you stay in control of the when and how you want to grow. You should&nbsp;have the opportunity to reduce your expenses as you grow your business. <o:p></o:p></font></p>
<p class="MsoNormal" style=""><font face="Trebuchet MS" size="3">&nbsp;<o:p></o:p></font></p>
<p style="margin: 0pt 0pt 0.0001pt;"><font face="Trebuchet MS" size="3">In terms of services I provide I can do regular HTML websites and I mostly do the squeeze pages if someone wants one integrated to existing website.<o:p></o:p></font></p>
<p style="margin: 0pt 0pt 0.0001pt;"><font face="Trebuchet MS" size="3">&nbsp;<o:p></o:p></font></p>
<p><font face="Trebuchet MS" size="3">However in this era of social marketing, I now do blogsites.&nbsp;The built-in marketing capabilities are unbelievable. It allows you the customer to be in much more control of audio, video, posting, article pages etc and its lot easier then a regular HTML website, especially if you are not technically savvy.</font></p>
<div class="related_entries" style="margin-top: 1.5em;"><p><strong>Related Entries</strong></p><ul><li><a href="http://www.burrusonline.com/2008/05/05/knowing-your-traffic-and-why-not-all-traffic-is-equal/">Knowing Your Traffic and Why Not All Traffic is Equal</a></li>
<li><a href="http://www.burrusonline.com/website-development/">Website Development</a></li>
<li><a href="http://www.burrusonline.com/2008/02/22/welcome-and-enjoy/">Welcome and Enjoy </a></li>
<li><a href="http://www.burrusonline.com/consulting-faqs/">Consulting FAQs</a></li>
<li><a href="http://www.burrusonline.com/greg_burrus_thank_you/">Greg Burrus Thank You</a></li>
</ul></div>]]></content:encoded>
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		<title>Knowing Your Traffic and Why Not All Traffic is Equal</title>
		<link>http://www.burrusonline.com/2008/05/05/knowing-your-traffic-and-why-not-all-traffic-is-equal/</link>
		<comments>http://www.burrusonline.com/2008/05/05/knowing-your-traffic-and-why-not-all-traffic-is-equal/#comments</comments>
		<pubDate>Tue, 06 May 2008 01:36:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.burrusonline.com/2008/05/05/knowing-your-traffic-and-why-not-all-traffic-is-equal/</guid>
		<description><![CDATA[Have you ever wondered why some sites are successful online, and why some sites fold up after only a few days of being out in the open? (...)]]></description>
			<content:encoded><![CDATA[<p>
Have you ever wondered why some sites are successful online, and why some sites fold up after only a few days of being out in the open? Have you ever wondered how the successful sites manage to get so much traffic despite the crowded Internet marketplace, and despite the fact that there are so many sites that are almost exactly like these successful sites? And have you ever wondered why some people decided that they should stop running their websites and instead find other day jobs?</p>
<p>Traffic is the new currency of the online arena, and it is an important aspect of Internet marketing simply because full and in depth analysis of it will spell either the success or failure of a site. In general, web developers and website designers of successful websites know exactly what their traffic is all about: they are able to differentiate between useful and useless traffic information, and they are able to use their traffic statistics in order to make their sites better. On the other hand, the web developers and website designers or less-than-successful, or even mediocre websites do not pay attention to the details of traffic and will instead tend to rest on their laurels simply because it seems as though they have a lot of visitors and hits.</p>
<p>The long story can be summed up in these few words: not all traffic is equal. Having a thousand hits only means that a thousand of your files were accessed by remote servers when people were viewing your website. If you have a lot of pictures on your website, or software that can be downloaded, each of the pictures, software, or anything that is not a text element on a web page will be counted as a hit. A hit is therefore not an accurate measure of web traffic, and should therefore not be used when analyzing the success of a website.</p>
<p>Instead, try relying on three major kinds of web traffic: unique visitors, referrals, and search strings. Unique visitors are the people who come to your website, and this number is the most accurate when you consider how many people arrive and look at what you have to offer. However, be wary: search engine robots and spiders are also considered visitors, so if you see visits made by bots or spiders, they cannot be counted in favor of traffic for you.</p>
<p>A list of referrals in your web traffic statistics will simply tell you how people get to your site. This list may contain information on blogs that are linked to you, or sites that might have links to you and may have served as the jumping-off point for people to get to you. On the other hand, a list of search strings will contain a list of search engine queries that led people to your site: this can help you understand what keywords are being picked up in your site. If you know what these keywords are, then you can maximize on other keywords that might be of interest to your target market.</p>
<p>These are only a few aspects of web traffic that you might want to think about. Remember, not all traffic is good, and never rest until you have completely analyzed your web traffic. For more information, talk to software engineers and web designers in order to completely understand the intricacies of this new currency of the online arena.</p>
<div class="related_entries" style="margin-top: 1.5em;"><p><strong>Related Entries</strong></p><ul><li><a href="http://www.burrusonline.com/2008/05/15/website-blogsite/">Upgrade A Website or Install a BLOGSite?</a></li>
<li><a href="http://www.burrusonline.com/website-development/">Website Development</a></li>
<li><a href="http://www.burrusonline.com/consulting-faqs/">Consulting FAQs</a></li>
<li><a href="http://www.burrusonline.com/telecommunications/">Telecommunications</a></li>
<li><a href="http://www.burrusonline.com/non-profit-support/"> Non Profit Support </a></li>
</ul></div>]]></content:encoded>
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		<title>Welcome and Enjoy</title>
		<link>http://www.burrusonline.com/2008/02/22/welcome-and-enjoy/</link>
		<comments>http://www.burrusonline.com/2008/02/22/welcome-and-enjoy/#comments</comments>
		<pubDate>Fri, 22 Feb 2008 22:39:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.burrusonline.com/?p=13</guid>
		<description><![CDATA[It is not a question  of how well each process works, the question is how well they all work together. (...)]]></description>
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<p align="center"><font face="Times"><em><font color="#3333cc"><strong>It is not a question  of how well each process works, the question is how well they all work together.  <br />
            </strong></font></em></font></p>
<hr />
            <font face="Times"><em><font color="#3333cc"><strong>            </strong></font></em></font></p>
<p align="center"><font face="Times"><font size="5" color="#3333cc"><strong><strong>Business Process Improvement&nbsp; Services</strong></strong></font><em><font color="#3333cc"><strong><strong><font size="5">  </font></strong></strong></font></em></font></p>
<p>            <font face="Times"><em><font color="#3333cc"><strong>            </strong></font></em></font></td>
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<p style="line-height: 150%;"><font size="3">Are you the owner of a small business  or a non-profit organization and looking for ways to increase your efficiency  and maximize your profits? Are you a new business owner, and would like to make  running your operations a breeze? Does the task of integrating new technologies  into your business processes seem like an overwhelming challenge to  you?<br />
            &nbsp;</font></p>
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<p style="line-height: 150%;"><font size="3"><br />
            If so, then look no further, we&rsquo;ve got the  perfect solution for you! IOVC technology is the latest tool offered in the  world of small business operations. This technology is comprised of 4 key  components, Internet, Office, Voice, and CRM, that each work, to provide you  with the capability to simplify and optimize your day-to-day business  activities. Not only does this facilitate your responsibilities as a business  owner, but it also helps you achieve your bottom line: more customers, more  satisfied customers, and an increase in revenue. <br />
            &nbsp;</font></p>
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<td>&nbsp;</td>
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<p align="center"><strong><font size="5"><font color="#0000ff">Business Process Management&nbsp; Services</font>  </font></strong></p>
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<p style="line-height: 150%;">
            <font size="3">             TechOSS focus is on helping you develop your  business, improving your business process and delivering revenue producing  websites. Our solutions help companies across the small business world from  daycare center consulting, to coaching, to catering and process and project  management.&nbsp; &nbsp;</font></p>
<p style="line-height: 150%;"><font size="3">TechOSS provides business development services to  help you coordinate and create new business opportunities for your company. If  you are in need of bringing an idea, a product, or a service to a wider customer  market we are here to help. Our business website development and internet  marketing service, technical coaching solutions help you improve and enhance  your current business operation. we can help you get your business on the web  and start earning money as soon as you need it.</font></p>
<p style="line-height: 150%;"><font size="3">We aid in all aspects of your business process,  from conception through completion.&nbsp; We are&nbsp; experienced and can assist you with  creating business plans that help you market your business and get the word out  to the world wide community.&nbsp; We collaboratively work with you, not just for  you.&nbsp; &nbsp;<br />
            We can help make your business and internet idea blossom into reality  no matter how big or small your idea. We are here to help cultivate, grow or  improve your business.&nbsp;</font><br />
            &nbsp;</p>
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<h2 align="center" style="line-height: 150%;"><font size="4" face="Verdana"><strong>Our  Focus</strong></font></h2>
<p style="line-height: 150%;">
            <font size="3">             Building a long lasting and rewarding  relationship is what we focus on at <strong><em>TechOSS</em></strong>.&nbsp; We are committed to  giving each of our clients the personal attention they need to see their vision  become a reality.&nbsp; Your success is our success!&nbsp; At TechOSS - <strong><em>Success is  Mandatory Now</em></strong>.</font></p>
<p align="center" class="MsoNormal" style="line-height: 150%;"><font size="3"><strong><font face="Trebuchet MS"><a href="one_stop_shop.htm"><br />
            </a></font></strong></font></p>
<p align="center" class="MsoNormal" style="line-height: 150%;"><font size="3"><strong><font face="Trebuchet MS"><a href="http://www.webhosting.techoss.com">Get your  business on the web today</a></font></strong></font></p>
<p align="center" class="MsoNormal" style="line-height: 150%;"><font size="3"><strong><font face="Trebuchet MS">Contact us  today</font></strong></font></p>
<p align="center" class="MsoNormal" style="line-height: 150%;"><font size="3"><em><strong><font face="Trebuchet MS">We look forward to working with  you!</font></strong></em></font></p>
<p><font size="3">&nbsp;</font></p>
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<p align="center"><font size="5"><strong><em>call for information at 973 954  4042</em></strong></font></p>
</td>
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</tbody>
</table>
<div class="related_entries" style="margin-top: 1.5em;"><p><strong>Related Entries</strong></p><ul><li><a href="http://www.burrusonline.com/non-profit-support/"> Non Profit Support </a></li>
<li><a href="http://www.burrusonline.com/burrusonline-summary/">Burrusonline Summary</a></li>
<li><a href="http://www.burrusonline.com/telecommunications/">Telecommunications</a></li>
<li><a href="http://www.burrusonline.com/consulting-faqs/">Consulting FAQs</a></li>
<li><a href="http://www.burrusonline.com/2008/05/15/website-blogsite/">Upgrade A Website or Install a BLOGSite?</a></li>
</ul></div>]]></content:encoded>
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